Super Charging a GYM Rat Experiment

I spent over twenty years visiting and training in gyms across the world from local boxing clubs, juice heavy bodybuilding hang outs, to the health and leisure spas with the fluffy towels.

No matter where you go or who you speak to, I'm a consistent question with the desire and quest for more energy and feeling super charged daily.

Who doesn’t want to feel great?

Have increased alertness and the ability to give it our best every single day

Feeding the Crowd

Generally more energy was a simple solution, drink of some kind of sugar loaded colourful energy concoction.

One full of flavour, loaded with sugar and a list of body toxic ingredients ready to give consumers just what they wanted. That extra kick, the edge, the give-me-more-now-and-I-will-deal-with-feeling-hungover-in-just-a-few-hours later. Energy drink, pre-workout powder or tablet, no problem.

The consumer demands, and the seller supplies. But market demand bites sometimes.

Remember the Orange

Ultimate Orange has risen to notoriety since its ban in 2004.

I actually remember enjoying (or not so much) drinking this stuff at the age of ten after we found some in my friend's dad's kitchen. Just another not so tasty orange powder drink I assumed.

This toxic compound contained ephedra and was found to increase blood pressure, body temperature and heart rate. All are associated with the risk of dehydration, stroke, seizure, and cardiac issues.

My Story

I, guilty as anyone from 2004 (after the Ultimate Pandemic), back in the days of my sports supplement distribution company, or even further with my own formulas, flooded stores and the web with potions of mystery.

Like others and the whole nutrition industry, I too suffered with a deficit of knowledge. Although the products available has different labels and BS names, the products were essentially the same. Each year we each created even stronger energy drinks and pre-workout products designed to give the market what it wanted. A high and then the expected drop.

After studying the effects and then seeing what a good product looked like, I created a more sustainable and much healthier product. The market reacted: No thanks. The product was a once and done. The gym rats wanted that a high and euphoric feeling.

With my head in my hands today, it scares the hell out of me that manufacturers are still producing and promoting products that are literally, killing us.

Thankfully, I found the light many moons ago.

Light and Hope

Light therapy benefits are supported by clinical research, even by NASA.

With just 20 minutes each day, exposure to red or near infrared wavelengths, anyone can experience real sustainable energy.

Optimisation can occur as electrons are turned on in the later phase of cellular respiration. This phase is identified as Oxidative Phosphorylation (OP) and it enables normal functional levels and an actual increase in ATP energy.

The connection of Nitric Oxide (NO) and Cytochrome C Oxidase (CCO) is broken up allowing higher energy levels.

The result, the PUMP. Ask Arnold what that is if you’re unsure!